The bestselling textbook, Industrial Organization, now in its fourth edition, uniquely uses the tools of game theory, information economics, contracting issues, practical examples, and optional econometric appendices to examine all facets of industrial organization and to enhance students' understanding of the strategic behavior of firms, the structure of markets, and imperfect competition. A new series of appendices that comprehensively explore relevant econometric issues will provide a more challenging and relevant option for instructors and students. * Provides a comprehensive guide to industrial organization in the imperfect market conditions of the real world * Includes coverage of the latest cutting edge research and public policy developments * Features stronger coverage of information economics, contracting issues and game theory than other textbooks * Instructor materials will be available. Visit www.blackwellpublishing.com/pepall for more information