A state-of-the-art collection of research, written by renowned international scholars, exploring 'language regard' - an all-encompassing term used to describe non-linguists' attitudes towards, beliefs and perceptions about, and ideologies of language. It explores issues such as how language regard is studied, and its pivotal role in language variation and change.

The first book of its kind to provide historical and state-of-the-art perspectives on language regard.