Almost every company wants to grow - at least officially. Shareholders are demanding further growth and no management team would deny that the growth of their company is one of the top issues they are working on every single day. However, there are barriers to growth, and these are not only external barriers. Most often it is not the economy, not the market and not the customer who just "hasn't got it." The main barriers can be discovered inside every company, because growth always comes from within. If the organization is not ready to grow, initiatives to increase market share, to enter new markets, and/or to increase profitability are destined to fail. This book systematically addresses the main internal barriers to growth and provides practical guidance not only for discovering these barriers, but to systematically overcoming them.

"The nuance that distinguishes this book is the orientation that growth is measured, planned, and pursued in an orderly fashion, never growth for growth's sake. Guido wisely takes the reader through a strategic approach which leads to intelligent tactics, not a frenzied tactical charge that undermines strategy."
Alan Weiss, PhD, President Summit Consulting Group, Inc.

"Growing a company needs more than just a theoretical concept and even more than just a strong commitment, it needs practical and proven ideas that can be implemented in the corporate environment. With this book, Guido Quelle not only provides the theoretical basis how even growing companies can evolve but also provides practical advice how to release internal barriers to grow profitably on the long-term. A must read for all executives."
Ted Breyer, Deputy CEO, SGL Group - The Carbon Company